{"id":13994,"date":"2021-11-23T14:57:13","date_gmt":"2021-11-23T14:57:13","guid":{"rendered":"https:\/\/mbegranollers.com\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/"},"modified":"2021-11-23T14:57:13","modified_gmt":"2021-11-23T14:57:13","slug":"tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades","status":"publish","type":"post","link":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/","title":{"rendered":"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades"},"content":{"rendered":"<p>Aquest any 2019 ser\u00e0 l\u2019any de la tecnologia com a eina de m\u00e0rqueting, donant pas a <strong>campanyes publicit\u00e0ries ultra personalitzades.<\/strong> I \u00e9s que cada cop \u00e9s m\u00e9s important crear experi\u00e8ncies completament adaptades a cada usuari, i per aconseguir-ho \u00e9s necessari con\u00e8ixer al client a molts nivells.<\/p>\n<p>Ja hem vist que els assistents virtuals han anat perfeccionant les seves interf\u00edcies conversacionals i aix\u00f2 continuar\u00e0 aix\u00ed fins al punt de oferir-nos publicitat personalitzada per cada usuari. De fet ja s\u2019han creat CRM que recopilen i analitzen <strong>dades emocionals<\/strong> de cada usuari, mitjan\u00e7ant el rastre digital, geolocalitzaci\u00f3 i sensors f\u00edsics.<\/p>\n<p>Aquesta ser\u00e0 la manera de crear un perfil sensorial de cada client i les empreses podran oferir una publicitat m\u00e9s personalitzada.<\/p>\n<p>Estem en un escenari de canvi constant, i d\u2019aquesta manera, les empreses estan abocades a canviar la manera de relacionar-se amb els seus usuaris mitjan\u00e7ant la <strong>Intel\u00b7lig\u00e8ncia Artificial.<\/strong> Amb les campanyes publicit\u00e0ries personalitzades, les empreses aconsegueixen que el missatge quedi d\u2019una manera m\u00e9s emocional en la persona que el rep i augmenti el retorn de la inversi\u00f3 publicit\u00e0ria.<\/p>\n<p>En aquest sentit, veurem com la comunicaci\u00f3 entre companyia i client evoluciona de tal manera que podr\u00e0 preveure les seves necessitats i ser\u00e0 d\u2019una manera personalitzada al 100%, millorant per tant, l\u2019experi\u00e8ncia d\u2019usuari, el que es indispensable.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aquest any 2019 ser\u00e0 l\u2019any de la tecnologia com a eina de m\u00e0rqueting, donant pas a campanyes publicit\u00e0ries ultra personalitzades. I \u00e9s que cada cop \u00e9s m\u00e9s important crear experi\u00e8ncies completament adaptades a cada usuari, i per aconseguir-ho \u00e9s necessari con\u00e8ixer al client a molts nivells. Ja hem vist que els assistents virtuals han anat perfeccionant  [&#8230;]<\/p>\n","protected":false},"author":3,"featured_media":13514,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[162,9],"tags":[],"class_list":["post-13994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies","category-uncategorized-ca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades - Mail Boxes Etc. Granollers<\/title>\n<meta name=\"description\" content=\"Encuentra aqu\u00ed todas las novedades en transporte y log\u00edstica internacional, y comunicaci\u00f3n gr\u00e1fica en gran formato. Mail Boxes Etc. Granollers es el proveedor 360\u00ba que necesitas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades - Mail Boxes Etc. Granollers\" \/>\n<meta property=\"og:description\" content=\"Encuentra aqu\u00ed todas las novedades en transporte y log\u00edstica internacional, y comunicaci\u00f3n gr\u00e1fica en gran formato. Mail Boxes Etc. Granollers es el proveedor 360\u00ba que necesitas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/\" \/>\n<meta property=\"og:site_name\" content=\"Mail Boxes Etc. Granollers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/es-es.facebook.com\/mbegranollers\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-23T14:57:13+00:00\" \/>\n<meta name=\"author\" content=\"MBE Granollers\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"MBE Granollers\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/\"},\"author\":{\"name\":\"MBE Granollers\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#\\\/schema\\\/person\\\/f1b82418bad20f8d7467bae20e909939\"},\"headline\":\"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades\",\"datePublished\":\"2021-11-23T14:57:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/\"},\"wordCount\":244,\"publisher\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"articleSection\":[\"Not\u00edcies\",\"Uncategorized @ca\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/\",\"url\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/\",\"name\":\"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades - Mail Boxes Etc. Granollers\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2021-11-23T14:57:13+00:00\",\"description\":\"Encuentra aqu\u00ed todas las novedades en transporte y log\u00edstica internacional, y comunicaci\u00f3n gr\u00e1fica en gran formato. Mail Boxes Etc. Granollers es el proveedor 360\u00ba que necesitas.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#website\",\"url\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/\",\"name\":\"Mail Boxes Etc. Granollers\",\"description\":\"Tu proveedor log\u00edstico de confianza.\",\"publisher\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#organization\",\"name\":\"MAIL BOXES ETC. GRANOLLERS\",\"url\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/mbegranollers.com\\\/wp-content\\\/uploads\\\/Logo-Mbe-Granollers_mobile2.png\",\"contentUrl\":\"https:\\\/\\\/mbegranollers.com\\\/wp-content\\\/uploads\\\/Logo-Mbe-Granollers_mobile2.png\",\"width\":100,\"height\":100,\"caption\":\"MAIL BOXES ETC. GRANOLLERS\"},\"image\":{\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/es-es.facebook.com\\\/mbegranollers\\\/\",\"https:\\\/\\\/es.linkedin.com\\\/company\\\/mail-boxes-etc-granollers\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/#\\\/schema\\\/person\\\/f1b82418bad20f8d7467bae20e909939\",\"name\":\"MBE Granollers\",\"url\":\"https:\\\/\\\/mbegranollers.com\\\/ca\\\/author\\\/patricia\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades - Mail Boxes Etc. Granollers","description":"Encuentra aqu\u00ed todas las novedades en transporte y log\u00edstica internacional, y comunicaci\u00f3n gr\u00e1fica en gran formato. Mail Boxes Etc. Granollers es el proveedor 360\u00ba que necesitas.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/","og_locale":"ca_ES","og_type":"article","og_title":"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades - Mail Boxes Etc. Granollers","og_description":"Encuentra aqu\u00ed todas las novedades en transporte y log\u00edstica internacional, y comunicaci\u00f3n gr\u00e1fica en gran formato. Mail Boxes Etc. Granollers es el proveedor 360\u00ba que necesitas.","og_url":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/","og_site_name":"Mail Boxes Etc. Granollers","article_publisher":"https:\/\/es-es.facebook.com\/mbegranollers\/","article_published_time":"2021-11-23T14:57:13+00:00","author":"MBE Granollers","twitter_card":"summary_large_image","twitter_misc":{"Escrit per":"MBE Granollers","Temps estimat de lectura":"1 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/#article","isPartOf":{"@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/"},"author":{"name":"MBE Granollers","@id":"https:\/\/mbegranollers.com\/ca\/#\/schema\/person\/f1b82418bad20f8d7467bae20e909939"},"headline":"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades","datePublished":"2021-11-23T14:57:13+00:00","mainEntityOfPage":{"@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/"},"wordCount":244,"publisher":{"@id":"https:\/\/mbegranollers.com\/ca\/#organization"},"image":{"@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/#primaryimage"},"thumbnailUrl":"","articleSection":["Not\u00edcies","Uncategorized @ca"],"inLanguage":"ca"},{"@type":"WebPage","@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/","url":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/","name":"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades - Mail Boxes Etc. Granollers","isPartOf":{"@id":"https:\/\/mbegranollers.com\/ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/#primaryimage"},"image":{"@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/#primaryimage"},"thumbnailUrl":"","datePublished":"2021-11-23T14:57:13+00:00","description":"Encuentra aqu\u00ed todas las novedades en transporte y log\u00edstica internacional, y comunicaci\u00f3n gr\u00e1fica en gran formato. Mail Boxes Etc. Granollers es el proveedor 360\u00ba que necesitas.","breadcrumb":{"@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/#primaryimage","url":"","contentUrl":"","width":2560,"height":1707},{"@type":"BreadcrumbList","@id":"https:\/\/mbegranollers.com\/ca\/tendencies-en-marqueting-campanyes-publicitaries-ultra-personalitzades\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/mbegranollers.com\/ca\/"},{"@type":"ListItem","position":2,"name":"Tend\u00e8ncies en m\u00e0rqueting: campanyes publicit\u00e0ries ultra personalitzades"}]},{"@type":"WebSite","@id":"https:\/\/mbegranollers.com\/ca\/#website","url":"https:\/\/mbegranollers.com\/ca\/","name":"Mail Boxes Etc. Granollers","description":"Tu proveedor log\u00edstico de confianza.","publisher":{"@id":"https:\/\/mbegranollers.com\/ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mbegranollers.com\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Organization","@id":"https:\/\/mbegranollers.com\/ca\/#organization","name":"MAIL BOXES ETC. GRANOLLERS","url":"https:\/\/mbegranollers.com\/ca\/","logo":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/mbegranollers.com\/ca\/#\/schema\/logo\/image\/","url":"https:\/\/mbegranollers.com\/wp-content\/uploads\/Logo-Mbe-Granollers_mobile2.png","contentUrl":"https:\/\/mbegranollers.com\/wp-content\/uploads\/Logo-Mbe-Granollers_mobile2.png","width":100,"height":100,"caption":"MAIL BOXES ETC. GRANOLLERS"},"image":{"@id":"https:\/\/mbegranollers.com\/ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/es-es.facebook.com\/mbegranollers\/","https:\/\/es.linkedin.com\/company\/mail-boxes-etc-granollers"]},{"@type":"Person","@id":"https:\/\/mbegranollers.com\/ca\/#\/schema\/person\/f1b82418bad20f8d7467bae20e909939","name":"MBE Granollers","url":"https:\/\/mbegranollers.com\/ca\/author\/patricia\/"}]}},"_links":{"self":[{"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/posts\/13994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/comments?post=13994"}],"version-history":[{"count":0,"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/posts\/13994\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/media\/13514"}],"wp:attachment":[{"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/media?parent=13994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/categories?post=13994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mbegranollers.com\/ca\/wp-json\/wp\/v2\/tags?post=13994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}